GTM Engineer

Karl Kyamko

I build the systems that turn a cold list into booked calls: signals and enrichment in Clay, AI scoring and personalisation, sending infrastructure that lands in the inbox, and AI reply handling.

Instantly Solutions Partner
Karl Kyamko

Cebu, Philippines

karl@karlkyamko.com

Tools I Work With

InstantlyInstantly
ReachInboxReachInbox
SmartLeadSmartLead
LemlistLemlist
AimfoxAimfox
HeyReachHeyReach
ExpandiExpandi
DripifyDripify
CloselyClosely
Linked HelperLinked Helper
ClayClay
ApolloApollo
ZoomInfoZoomInfo
Snov.ioSnov.io
LeadMagicLeadMagic
Hunter.ioHunter.io
TrigifyTrigify
LushaLusha
MillionVerifierMillionVerifier
ZeroBounceZeroBounce
NeverBounceNeverBounce
FindymailFindymail
FirecrawlFirecrawl
ApifyApify
Bright DataBright Data
ScraperCityScraperCity
SerperSerper
PlaywrightPlaywright
Google WorkspaceGoogle Workspace
Microsoft 365Microsoft 365
PorkbunPorkbun
GoDaddyGoDaddy
NamecheapNamecheap
DynadotDynadot
GoHighLevelGoHighLevel
AttioAttio
CloseClose
HubSpotHubSpot
SalesforceSalesforce
Claude CodeClaude Code
CodexCodex
OpenAI APIOpenAI API
HermesHermes
PerplexityPerplexity
CursorCursor
AntigravityAntigravity
OpenRouterOpenRouter
GrokGrok
n8nn8n
ZapierZapier
MakeMake
PhantomBusterPhantomBuster
SupabaseSupabase
TursoTurso
RailwayRailway
VercelVercel
NetlifyNetlify
CoolifyCoolify
HostingerHostinger
CloudflareCloudflare
GitHubGitHub
VS CodeVS Code
DataForSEODataForSEO

A GTM Engineer who builds the whole outbound engine.

I'm a GTM Engineer based in Cebu, Philippines. I've run B2B cold email since 2021 and built in Clay since 2023, so I cover both halves of the job: the system that finds and scores the right accounts, and the sending setup that gets the email into the inbox.

My GTM Engineering journey started in 2023 with Clay — the platform that later coined "GTM Engineer" as its own category. It solved problems generic lead-gen tools couldn't handle (multi-source enrichment, waterfall logic, AI-assisted research at scale), and it opened the door to building outbound as a system, not running it as a manual campaign.

Today I build signal-based outbound end to end: ICP and market mapping, signals and enrichment in Clay, AI scoring and personalised copy, domains and mailboxes, sending in Instantly, and AI reply handling. I've built it for agencies selling to e-commerce brands, built StellarVerifier, an email verification product, from the ground up, and I run Lead Gen AI Systems.

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Emails/month capacity
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Best open rate
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Opportunities & booked calls
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Pipeline value generated

One pipeline from a cold list to a booked call.

Outbound only works when every layer is wired together — sourcing, enrichment, verification, authenticated infrastructure, sending, and CRM handoff. I build and run it as one system, not a stack of disconnected tools.

Source → Signal → Enrich → Qualify → Verify → Write → Send → Reply → Book → CRM

Real campaigns. Real pipeline. Real clients.

Amazon Agency
karlkyamko.com/case-studies/amazon-brands-listing-audit
Client website (Amazon channel management agency)
547 Emails → Closed $5K MRR Retainer

Closing a $5K MRR Retainer Through Targeted Amazon Brand Outreach

I built and ran the full sending setup; the first opportunity came in week one and later closed as a $5K MRR retainer.

Read the case study →
TikTok Shop Agency
karlkyamko.com/case-studies/tiktok-shop-growth
Client website (TikTok Shop growth agency)
23 Opportunities Generated & $69K Pipeline

Fixing ICP Targeting to Generate 23 Opportunities and $69K Pipeline

Precision list building instead of generic scraping, on authenticated sending infrastructure.

Read the case study →
Meta Ads Agency
karlkyamko.com/case-studies/shopify-brands-meta-ads
Client website (Meta ads agency)
8 Booked Calls & $80K Pipeline

Booking 8 Calls From 5,000 Hand-Checked Shopify Leads

Every lead checked against the ICP by hand before a single email went out.

Read the case study →
Cold Email
Problem-Led Outbound campaign results in Instantly
6 Opportunities & $30K Pipeline Value

Problem-Led Outbound

Leading with a problem the lead already feels generated 6 opportunities and $30K in pipeline value from 1,140 leads.

Read the case study →
Cold Email
Myth-Led Outbound campaign results in Instantly
4 Opportunities & $20K Pipeline Value

Myth-Led Outbound

Leading with a flipped belief earned a 28.57% positive reply rate and 4 opportunities from 729 leads.

Read the case study →
Cold Email
Cost-Led Outbound campaign results in Instantly
3 Opportunities & $15K Pipeline Value

Cost-Led Outbound

Leading with what the problem costs generated 3 opportunities and $15K in pipeline value from 766 leads.

Read the case study →
Supplement Brand
Amazon supplement brand paid creator campaign proof
164 Creators Recruited for a Paid Creator Content Campaign

Recruiting 164 Cold Creators for a Paid Creator Content Campaign

Fully cold outreach recruiting TikTok Shop creators for a flat-fee paid campaign.

Read the case study →
Podcast
Podcast guest outreach campaign proof
38 Cold Affiliates Booked as Podcast Guests

Booking Cold TikTok Shop Affiliates as Podcast Guests

Fully cold outreach booking TikTok Shop affiliates with 1M+ GMV as podcast guests.

Read the case study →
SaaS
karlkyamko.com/case-studies/stellarverifier
StellarVerifier website
Live SMTP Verification Engine — $0 Per-Verification Cost

StellarVerifier

An email verification product I built end to end, with a live SMTP verification engine.

Read the case study →
See all case studies →

From Their Own Words

Ivan Bagaybagayan

Ivan Bagaybagayan

Founder, Amazon Channel Management Agency

"Amazon brand just signed. LFG! We did it guys, in a lot sooner fashion than I thought. Great job team, fantastic job, Karl Kyamko. Let's keep it going."

Questions I get asked

What do you actually do?

I build the systems behind outbound: ICP and market mapping, signals and enrichment in Clay, AI scoring and personalisation, the sending setup (domains, mailboxes, DNS, warm-up), and AI reply handling through to the booked call. Then I run them, test the messaging and keep what converts.

Are you open to full-time GTM Engineer roles?

Yes. I'm looking for a full-time GTM Engineer role on a team that runs outbound for B2B companies. I also take scoped system builds. Always remote.

Where are you based?

Cebu, Philippines. I work with teams across US and EU timezones and keep hours that overlap both.

How do you start a new outbound system?

With the ICP and the offer: who feels the problem daily, who is in-market right now, and who owns the budget. Then the list and signals in Clay, the sending setup, and a small test of 2 to 3 messaging angles before scaling the winner.

Do you guarantee results?

No, and I'd be wary of anyone who does for cold email. What I commit to is properly authenticated infrastructure, disciplined ICP targeting, and honest reporting on the numbers.

How do we start?

Book a call. Thirty minutes, no pitch — I'll look at your setup and tell you straight whether I can help.

Let's build your outbound system.

Open to full-time GTM Engineer roles and outbound system builds. Based in Cebu, Philippines, working remote across US, UK and EU hours.

Karl Kyamko